The purpose of this app is to help users discover businesses in their area that they may not be familiar with. This app is meant to work with almost any kind of business; entertainment, banks, shopping, food, drink and everything in between.
We went through an extensive wireframing and ideation phase for this product. Figuring out exactly how users can most easily go about searching and filtering to find what they want. We took this through short rounds of user testing in order to find out how to best present this information since speed is a huge part of the user’s experience.